Is it for me? · Professional services
A site that qualifies before you answer the phone.
Four questions on your own site sort the serious enquiries from the rest, and the pipeline that holds them comes with the quiz module rather than as a second thing to buy. Your afternoons go to the people worth talking to.
Plans from $20 a month. SEO and Audits are included from Standard.
In this dashboard
Six of Helm's 23 modules, on top of the workspaceYou choose these — switched on per account, or included once your plan carries themComes on its own, once you need it
A week
Nothing here is a feature. It is the week, written down.
Six things that happen without you doing any of them.
Somebody finds the page from a search
The title and the two lines under it are the ones you wrote, not a heading the site guessed at. That is the entire reason they clicked rather than the firm above you.
They answer four questions instead of ringing
Scope, budget, timing, whether they have had advice before. Scored on the weights you set, before anyone reads a word.
You read a number, not an inbox
Nine out of ten, restructure, budget set, next quarter. You reply to that one and leave the zero-detail ’how much do you charge’ where it is.
The answers are still attached to them
Not a notification you skimmed. When they come back in November their answers open with the record.
A contact form goes to the right place
With an auto-reply, so nobody thinks they have been ignored, and nothing sitting in a spam folder you never open.
The audit tells you the site got slower
Speed, search health and the rest, scored, with what caused the number. You did not have to ask for it.
An example week
Why the pipeline appears on its own
Switch quizzes on and Leads appears with it, because answers with nowhere to land are half a feature. Nothing to configure and nothing to buy.
What it is not
Leads holds who asked and what they said. It is not a deal board with stages you drag cards between, and it does not chase anyone for you.
Qualifying
Four questions instead of a first phone call.
The scoring is yours; nothing here has an opinion about what a good client looks like in your field.
Every submission is kept against the person who sent it, with the factors that produced the score, so a number you disagree with can be opened rather than argued with.
Being found
Two lines decide whether they click, so you should be writing them.
The title and the two lines under it are the entire search result — the only thing a searcher reads before deciding whether you are worth a click. You write them per page rather than letting a heading become the title by accident.
The module flags the pages that have never had one, so a service page you added in a hurry is not still blank a year later. Connect Search Console and the performance data sits next to the thing you are editing.
Where you actually stand
You ask for it, and we run it and send it to you.
Speed and search health, scored, with the reasons behind each number.
Measured with Google's own engine
The speed number comes from PageSpeed, so it is the same figure anyone else checking your site will see rather than a score we invented.
Included from Standard, not sold separately
There is deliberately no way to buy Audits on its own, which means nothing in the report is an upsell.
It reports; it does not repair
The report says what is wrong and why. Fixing it is a change to the site, which is still work someone does.
Before you start
What this does not do, said now rather than later.
Quizzes is switched on for you
It is not on a checkout page. You do not ask for it — if your site needs it, it is switched on while the dashboard is being built, so it is there the first time you log in.
No proposals, invoices or e-signature
Helm qualifies the enquiry and keeps the record. It does not send the engagement letter or take the signature at the end of it.
No CRM stages or chasing
Leads holds who asked and what they said, scored. It is not a deal board and it will not follow anybody up for you.
Getting started
Tell us what a good client looks like, and we will build the questions that find them.
Plans start at $20 a month. SEO and Audits are included from Standard; quizzes are switched on per account.